Zillow, ChatGPT launch app integration

Consumers can now search for properties on Zillow via ChatGPT.

Access to Zillow’s app is available in ChatGPT, according to an announcement on Monday. This makes Zillow the only real estate app available through the ChatGPT platform. 

When users now ask ChatGPT questions like, “What can I afford nearby?” or “Show me homes with a big backyard,” the Zillow app in ChatGPT will provide them with listings complete with photos, maps and pricing. Zillow noted that this information will be attributed to the listing agent and MLS. Once a user finds a listing that they are interested in, they will be guided into the Zillow platform where they can schedule a home tour, connect with a Zillow-affiliated agent or explore financing options with Zillow Home Loans. 

“As people increasingly turn to conversational AI to make their lives easier, Zillow is bringing that same simplicity to the home journey within ChatGPT,” David Beitel, Zillow’s chief technology officer, said in a statement. “Our goal is to make it feel simple, intuitive and approachable. Partnering with OpenAI puts Zillow at the forefront of generative AI adoption; this builds on years of work as we continue to use AI to simplify and improve the path from searching for a home to actually unlocking the door.”

Zillow said the ChatGPT app experience mirrors the design of Zillow’s website.

The ChatGPT Zillow app experience currently supports most listing types including rentals and homes for sale both my agents and owners. The company said it is working to integrate new construction listings into the app.