IDIQ names Robin Clayton VP of marketing

IDIQ has appointed Robin Clayton as vice president of marketing — with Clayton bringing more than 20 years of experience in mortgage lending, housing and marketing technology.

Clayton will oversee marketing strategy and growth initiatives, expanding IDIQ’s presence in the mortgage and housing industries.

She will report to Michael Scheumack, the company’s chief marketing officer and chief innovation officer.

“We’re thrilled to welcome Robin to our team,” Scheumack said. “With an impressive career spanning leadership roles at Countrywide, Bank of America, Washington Mutual and PRMG, she brings a wealth of expertise and proven leadership across every facet of mortgage marketing and technology. She’s a true innovator, having pioneered new approaches in marketing automation and vendor management.

“As a respected voice in the industry, Robin’s insight and experience will be invaluable as we continue to advance our marketing strategy and technology innovation in the mortgage vertical.”

Before joining IDIQ, Clayton held leadership positions at Countrywide, Bank of America, Washington Mutual and Paramount Residential Mortgage Group (PRMG).

At PRMG, she helped develop marketing automation and vendor management programs and has received several industry honors for her work. She also founded a southern California marketing agency focused on digital strategy and research.

“I’m excited to join IDIQ at a pivotal time in its growth and innovation journey,” Clayton said. “With a deep background in marketing and mortgage lending, I’m creating strategies that bridge technology, data and proven expertise to drive success. Through initiatives like CreditBuilderIQ, we’re helping borrowers strengthen their credit and get closer to homeownership.”

“I look forward to leading that evolution and continuing to develop solutions that drive meaningful impact across financial services and beyond.”

Clayton has also served as co-moderator of the Technology & Compliance Working Group for Lenders One and is a frequent speaker at industry events focused on mortgage marketing and technology.

IDIQ, based in Temecula, Calif., provides identity theft protection, credit monitoring and financial education products through brands such as IdentityIQ, MyScoreIQ, and Credit & Debt.